Author: Terry H. Hill
In this episode, we talk about customer retention and customer acquisition as it relates your profitability.
The most important thing in sales and marketing is to attract and retain your most profitable business customers. In order to accomplish this feat, you must devise and implement a customer strategy that builds, fosters, nurtures, and extends relationships with your customers.
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Author: Terry H. Hill
In this episode, we talk about how to cultivate your banking relationship.
An important stakeholder of any business is their bank. Banks are arguably the leading source of capital for entrepreneurs. Therefore, it’s critical that you develop a strong banking relationship.
Author: Terry H. Hill
In this episode, we talk about how to more effectively convert your aging accounts receivable into cash.
To more effectively convert accounts receivable into cash it’s essential that the credit and collection process be highly efficient in order for you to shorten the accounts receivable cycle time. The shorter the cycle time, the less time cash (capital) is tied up in the business process, and thus…
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Author: Terry H. Hill
In this episode, we talk about why a company’s culture is an important key to a company’s success.
In order for your company to grow and prosper, a “company culture” must be created which clarifies your identity, your values, and your beliefs. A culture must also be created so that a company is able to not only attract quality people, but also – and even more importantly – to keep them.
Author: Terry H. Hill
In this episode, we talk about the importance of determining how much risk you can withstand in a new venture or the expansion of your existing business.
It is important to determine how much risk you can withstand in a new venture or the expansion of an existing business. Before you even consider launching or expanding an existing business, you need to have strategies in place to offset potential losses or unforeseen challenges.
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